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In this role, you will get a taste of life working with some of the biggest brands and publishers in the industry. Our Go-To-Market Enablement team is wholly devoted to building a robust value proposition and GTM plan for our core solutions across screens. The goal of this team is to drive adoption, growth, and retention of our comprehensive cross-platform media measurement and audience products through a deep understanding of the client’s business needs and pain points with a laser focus on conveying the value of our solutions to the external marketplace.
Mission Critical Duties And Responsibilities
- Develop as a strategic thought leader for clients on a cross-platform media strategy with a focus on leveraging big data to identify key insights and trends. The Summer Internship will encompass the completion and presentation of:
- Insights Project: Research on a topic of choice in partnership with the Comscore GTM Enablement, Client Insights and Commercial Teams that leverages our cross-platform data set
- Demonstrated Product Knowledge: Delivery of 2 key product marketing collateral pieces, inclusive of 1 product overview deck and 1 product card in partnership with the GTM Product Lead
- Partner with the GTM Enablement and Client Insights team on building presentations and reports by analyzing digital, social, and TV data and extracting insights to showcase the value of our data in optimizing key business decisions
- Interface and communicate effectively with multiple cross-functional departments
- Begin to cultivate productive client and vendor relationships
- Promote client engagement, loyalty, and retention
- Partner with the Account Manager and Senior Director/Vice President/Senior Vice President of Client Insights on initiatives and team projects
- Combine analytical rigor with creative problem-solving skills
- Collaborate with internal teams, working together to keep projects on track and resolving issues/clarifying data requirements as needed
Interested students can read the whole post and apply on LinkedIn.