George Siragusa
Senior Business Counselor
George Mason's Enterprise Center's
Small Business Development Center (SBDC)
Join George Siragusa as he shares insights on how and where business opportunities begin and how to create enduring value with your products during two
modules for startups and entrepreneurs. It is recommended to attend both; however not required.
Who Should Attend: Students, Faculty, and Staff interested in the business or technology ecosystem Entrepreneurs with ideas they are considering for a product or service business Early-Stage Company Founders New Business Ventures
Module 1: Where Ideas Begin
Explore how and where business opportunities start and examine which technology innovation and
business ventures are worth development
Key Takeaways
Explore Potential Domain Space Technology Opportunities Become familiar with Screening Techniques used to determine the viability of the Innovation
See actual technical business innovation projects developed by actual clients, including GMU student entrepreneurs!
Module 2: Value Proposition Design
Understand a critical framework to develop differentiated products or services that meet customer needs and solve problems.
Key Takeaways
Help understand how to create enduring personal value with your products
Lower cost of customer acquisition and retention
Avoid wasting scarce resources of time and money
MIX room 2107
Module 1: Wednesday February 1st– 4:30 pm to 6:15 pm
Module 2: Wednesday February 8th – 4:30 pm to 6:15 pm
